Youth Square has successfully conducted ‘YS Digital Content Creator 2024’ in hybrid mode during February and March. Through a series of free training courses, participants were able to grasp the latest market knowledge and industry trends, enhancing their professionalism and being prepared to pursue a career in the digital marketing field.
The programme comprised three main topics, including Online Marketing, Mobile Phone Short Video Taking and Editing and Premiere Pro Editing. All thirteen lessons were instructed by professional tutors from the industry. In addition to covering online marketing skills, search engine marketing and video editing techniques, knowledge in artificial intelligence (AI) marketing and short video production were also incorporated this year, helping youth to understand the latest development of digital marketing.
‘YS Digital Content Creator 2024’ comprised three main topics, including Online Marketing, Mobile Phone Short Video Taking and Editing and Premiere Pro Editing.
To further broaden the global perspectives of youth, ‘YS Digital Content Creator 2024’ also featured a ‘YS Digital Content Creator Exchange Tour’ this year. Eligible participants not only learned marketing theories and practical skills from lessons, but also got firsthand experience and insight on global market trends by joining 2024 “MarketingPulse” and “eTailingPulse” organised by the Hong Kong Trade Development Council (HKTDC). They also had the chance to interact with true industry insiders, to keep up with the marketing pulse.
Participants queuing at the YS Digital Content Creator 2024 registration booth
Through organising ‘YS Digital Content Creator 2024’, Youth Square aims to facilitate youth in understanding the latest development of digital marketing. The programme also facilitates holistic youth development and helps youth who intend to join the industry to equip themselves.
